(Graphic Credit: Selena Alvarado) By: Richard Doyle Welcome to the start of a brand new series – Advolution! We’ll be looking back at all sorts of advertising throughout history. All the way from Ancient Rome to the modern day! You can see how it’s evolved over time, but also see how it’s remained the exact … More Advolution – Ancient Rome!
By: Ryan Baldwin Last night during our Professor Panel, we were able to gain insights from our very own GVSU professors on how they view the world of advertising. One big takeaway from the event was hearing about their journey into the world of advertising and public relations. There were two common themes of how … More Professor Panel Recap
By: Griffin Platto Ever wonder what professors do in their free time? Or, what type of jobs they’ve had in the industry? Our Professor Panel is the perfect time to get some answers. We have a powerhouse of a panel eager to give a little bit about what they know, what they’ve done, and how … More Professor Panel
By: Griffin Platto Welcome back, members! We hope everyone had a wonderful holiday break. As we are all getting back into the swing of new classes, new professors, and new books to buy, one thing remains true—a great Advertising Club meeting is happening this Thursday with Mr. Ben Kaluski from Freshwater Digital. Freshwater Digital is … More Ben Kaluski: The Business Side of Advertising
By: Griffin Platto Talk about a finale— the great Jake Moore is here to end our semester with a branding bang! As our last meeting, this is a way to go out in style! As a GVSU alumnus, Jake Moore will give you some reassuring insights into his many, many experiences in the advertising world. … More What’s In-Store for Jake Moore
By: Griffin Platto Now is the time to network! Our Speed Mentoring event is our twist on speed dating just with ad professionals. With an event of this grandeur, there will be a shift in venue— Grand Rapids Brewing Company in downtown GR on Wednesday, November 20, from 6pm-8pm. How the event functions is simple— … More Speed Mentoring 2019
By: Griffin Platto Our reverse agency tour was a great success! Rob McCarty, Natalie Topalian, and Zach Guy displayed industry life right from our very classroom seats! From giving a peek into their development process to explaining responsibilities of their position, their “tour” was a welcomed and distinct glimpse inside agency life in Grand Rapids. … More Let’s Talk Shoppe
By: Griffin Platto You’ve seen the wonders of the Windy City, the greatness of Grand Haven, and now it’s time to have the agency tour come to you. For this Thursday, we will be conducting what we like to call a “reverse agency tour”— bringing the agency to the classroom. Better yet, we have the … More Reverse Agency Tour— Image Shoppe
By: Griffin Platto For this coming Friday, November 1st, be prepared for a little taste of what Grand Haven advertising agencies are like! With a packed roster of two totally killer agencies, Evenbound and Haven Creative, expect distinct perspectives, informative insights, and good times! To help incite some questions to ask the agencies on our … More Grand Haven Tour Preparation
By: Griffin Platto On October 11th, GVSU’s Ad Club and PRSSA joined together to tour two Chicago agencies— Havas and Walker Sands. With a big city comes big agencies, and even bigger industry questions to be answered. Of the hours spent in Chicago, here are our takeaways that resonated with us from our wonderful “windy … More Chicago Trip Highlights
Because things get real, real fast. 