In-House vs. Agency – What Suits You?

By: Jessica Prestigiacomo So, you want to work in the advertising industry? But do you know what kinds of employers you want to work for? Let’s make it simple. There are two different types of advertising employers you can work for: in-house and agency. Each comes with potential positives and negatives, depending on your preferences.   … More In-House vs. Agency – What Suits You?

Grand Valley’s NSAC Team is Going to Nationals!

It’s with great excitement to announce that our very own Grand Valley NSAC team will be heading to the National Competition! After placing first in their district, then sailing through the semi-finals, they now go on to compete one final time against the seven other finalists in the nation. Let’s congratulate them on their victories, … More Grand Valley’s NSAC Team is Going to Nationals!

Reach Out- How and Why to Apply for that Unposted Job

We all have a dream job, a company that you have been following on Linked-In and Twitter forever now. A company that you’ve set your heart on after graduation, and you have all the qualifications necessary! There’s just one problem.   They aren’t hiring.    So what do you do now? Don’t just throw the … More Reach Out- How and Why to Apply for that Unposted Job

Amazing Advertising Resources – Take Advantage of the Quarantine

These last few weeks have been odd, for obvious reasons. Being locked in your home can be very boring and unproductive, but we should think of this as an opportunity. Even with our online classes, the quarantine should give us students some well deserved free time.  But we should use this time to our advantage, … More Amazing Advertising Resources – Take Advantage of the Quarantine

Recap of Our Meeting with Jeff Joanisse

By: Ryan Baldwin At our last meeting, we were honored to host Jeff Joanisse, the founder and creative director of Th3rd Coast. Jeff has a unique view of advertisements. Clients hire Th3rd Coast to make augmented and virtual reality experiences. Their products range from interactive advertisements to developing training programs for XR experiences. A main … More Recap of Our Meeting with Jeff Joanisse

What We Learned From Meijer’s Corporate Tour

By: Ryan Baldwin On Friday, February 14th, we were fortunate enough to tour Meijer’s national headquarters. The club members had very high expectations, alongside a great deal of curiosity. Thanks to Tim Scarpino, all our questions were answered, and expectations met. The tour started when Mr. Scarpino greeted us in the lobby and then took … More What We Learned From Meijer’s Corporate Tour

Super Bowl Debrief

By: Griffin Platto So, you’ve had two weeks to think about the Super Bowl. From the duds to the heartwarming ones to the funniest you’ve ever seen, now it’s time to figure out where they land in the best of the night. Is it Baby Nut? Or what about the Google ad? With the budget … More Super Bowl Debrief