By Rachel Britton Do you have an upcoming research presentation or wedding toast? Are you afraid to make eye contact during a speech? From campus to home, there are plenty of ways to enhance your presentation skills. Where to Start It is essential to start off by creating an outline of your main discussion points. This … More Enhancing Your Presentation Skills
By Evan LaVigne Digital media has transitioned itself to the forefront of the advertising modern world. This can be seen with the increased use of SEO, banner advertisements, and social media. However, aside from the hodgepodge of the online techniques, there is still a potent force of physical advertising media out in front of the eyes … More Billboard Ads: A Challenging Yet Lively Medium
By Courtney Lang Elections for the 2017-18 Eboard are coming up, and we want you to come join the family. Here are the reasons you should consider applying for each position, coming directly from the person currently holding it on the board: President – Rachael Vruggink For the second year in a row, I’ve acted … More Ad Club’s Eboard: A Family in the Making
By Lauren Lesniak “Nationwide is on your side” “Geico, 15 minutes could save you 15% or more on car insurance” “Charmin Ultra, less is more” Are you annoyed yet? Probably. Do you know every single advertisement I just listed? Without a doubt. We may hate these ads, but at the end of the day, they … More There’s a Reason Those Annoying Ads Are So Successful
By Mari Behovitz With Advertising Club elections fast approaching, there is no better time to share with you some insights on how valuable being on the executive board can be. Check out our Ad Club page on Orgsync for detailed descriptions on each position. Take those into consideration as you read on. Here are the … More 5 Reasons You Should Apply to be on Advertising Club’s Executive Board
By Rachael Vruggink You don’t know what busy is until you accept an internship with an organization that does most of its programming in the summer. But, when technically the organization you’re interning with is a full-blown art center AND a theatre company, you’ve met a whole new kind of crazy. Rewind for a second with … More Inside the Internship: Summer at the Saugatuck Center for the Arts
By Alex Rabideau When the internet became popular, advertisers saw its potential as a new media to reach consumers. Unfortunately, this has also led to the creation of the world’s worst advertising medium: pop-up ads. These pop-up ads are one of the main reasons so many people have installed programs such as Ad Block Pro and uBlock. … More Ad Block: It’s Not a Wall, It’s a Hurdle
By Lauren Lesniak You have excellent recommendations and every qualification they are seeking, but you still didn’t get the job. Shocked, you email the hiring manager to find out why you didn’t get it. She kindly explained to you how you were the perfect candidate, except for the fact that your communication skills demonstrated in … More The Interview Process: Being Prepared and Being Present
By Mari Behovitz You know that personal brand all of your professors have been telling you about? Well, you need one. Having a personal brand unique to you is a great way for you to stand out both in person and online. Your social media presence should align with your overall personal brand so that … More Building Your Personal Brand Through Twitter
By Joey Parks If you are like me, you decided very late that you wanted to pursue a career in Graphic Design. Meaning, you probably don’t have the time or money to drop everything and get a Fine Arts degree. But coming from a self-taught designer, the idea that you need a degree to get … More 5 Tips From a Self-Taught Creative
Because things get real, real fast. 