As much as we may want to cast 2020 from our memories, the years’ troubles came with just as many important trends, and the advertising industry would be wise to keep them in mind as this year unfolds. Now that the dust has mostly settled on our now out of date calendars, let’s take a … More Advertising Around The World: American Ad Industry in 2020
By Hannah Ketelhut Social media is so much more than fake candid photos of girls laughing and hilarious memes that your parents will never understand. Social media is a direct conversation from the company to the consumer, and every post is important. As Kelley Freridge said, “social media is a weapon of mass destruction.” So, … More Kelley Freridge: The Social Media Guru Behind Chaco
By Alex Knaisel If you’re a college student reading this, then you’ve probably heard your professors call your generation the tech savvy, technologically literate, or social media trendsetters. Before you get too cocky, we’ve met someone who knows a thing or two about making that same social media work for businesses and the real world … More Rivka Kawano: A Social Media Superhero
Because things get real, real fast. 