By Richard Doyle Tik Tok is one of the fastest growing social networking applications ever made, sitting with over 2 billion users and receiving more downloads in a quarter than any other app in history. However, it could all soon come to an end as the app has been banned in India, Indonesia (temporarily), and … More The Unclear Future of TikTok and its Advertising
By Richard Doyle Podcasts companies are growing, and sparing no expenses Spotify has been making a lot of big plays in building up its podcast platform. As you’ve probably heard they made an exclusive deal for Joe Rogan’s podcast in May, for a rumored $100 million dollars. Last week Spotify has yet again continued its … More Podcast – The Next Big Thing in Advertising
By: Jessica Prestigiacomo So, you want to work in the advertising industry? But do you know what kinds of employers you want to work for? Let’s make it simple. There are two different types of advertising employers you can work for: in-house and agency. Each comes with potential positives and negatives, depending on your preferences. … More In-House vs. Agency – What Suits You?
It’s with great excitement to announce that our very own Grand Valley NSAC team will be heading to the National Competition! After placing first in their district, then sailing through the semi-finals, they now go on to compete one final time against the seven other finalists in the nation. Let’s congratulate them on their victories, … More Grand Valley’s NSAC Team is Going to Nationals!
By Richard Doyle This Thursday the 12th, we will have the pleasure of having Randy Borns come in for the next meeting. Located in Room 176 in Lake Ontario Hall at 6pm. This is a visit you don’t want to miss. Don’t believe us? Well, hear what Randy had to say in this interview and … More An Interview with Randy Borns – B2B Marketing
By: Griffin Platto Welcome back, members! We hope everyone had a wonderful holiday break. As we are all getting back into the swing of new classes, new professors, and new books to buy, one thing remains true—a great Advertising Club meeting is happening this Thursday with Mr. Ben Kaluski from Freshwater Digital. Freshwater Digital is … More Ben Kaluski: The Business Side of Advertising
By: Griffin Platto Now is the time to network! Our Speed Mentoring event is our twist on speed dating just with ad professionals. With an event of this grandeur, there will be a shift in venue— Grand Rapids Brewing Company in downtown GR on Wednesday, November 20, from 6pm-8pm. How the event functions is simple— … More Speed Mentoring 2019
By Tom Crawford Recently we recieved the chance to sit down with Tim Woodcox from Media Place Partners to get an inside look at what it’s like working for the Grand Rapids agency. Tim has been in the business for a number of years doing everything from speaking, founding businesses, and training sales teams. While … More Tim Woodcox, Business Development
By Chance Rusniak This week we interviewed Jamie Sutton to learn the ins and outs of an Account Executive. Lamar Advertising Company is one largest outdoor advertising companies in the world and Jamie has been working there for almost 5 years which has given her a plethora of knowledge and experience. Her role as an … More Jamie Sutton, Account Executive
by Christine Melvin We spoke with Elicia Davis of Freshwater Digital to learn more about what it means to be a Project Manager. Elicia used to work in the sales department of Freshwater, but saw the need for a Project Manager at the agency. She is currently the only project manager at Freshwater. In this … More Elicia Davis, Project Manager
Because things get real, real fast. 