We hope that this past year has been nothing but amazing to our fellow Grand Valley Lakers! While we know that Ad Club has been off to a slow 2019 (two events have been cancelled), our events continue to drudge steadily forward. After a hefty hiatus the blog is back as well! A new year … More New Year, New Beginnings
Way back when on Wednesday November 14th, Grand Valleys Advertising Club hosted our annual Speed Mentoring event. We had 18 amazing professionals come out and talk with our members. What did they talk about? Absolutely anything and everything to do with Advertising. Hosted by Grand Rapids Brewing Co. some would argue that the drinks were … More Speed Mentoring
By Christine Melvin On October 23rd, GVSU Advertising Club hosted their second annual Graphic Design workshop. Chris Fredricks, Visiting Professor of Graphic Design, led this years workshop. The event was focused on better understanding design, and how to talk about design. Fredricks started his talk with a rather bold statement, Design is Everything. He made … More Graphic Design Workshop
by Amanda Howard Where would we be without social media? More importantly, where would advertising be without social media? The textbook definition of social media is “websites and applications that enable users to create and share content or to participate in social networking” We understand this more simply as the Big 4: Snapchat, Facebook, Instagram, … More Advertising in Social Media
By Nikki Schroeder You’ve made it: your resume sparked your dream company’s interest and your skills are propelling you into the professional world—congratulations! You landed an interview! Need some assistance to ace the interview? Here are some interview tips and tricks to help prepare. Always Start with Research Who are you interviewing with? Get … More Interview Tips and Tricks: What You Need to Know
Have you ever had the chance to pitch one of your ideas to a company’s CEO? Technically that’s what Ad club did on Tuesday October 9th. Grand Valley’s Design thinking workshop came in with a specific goal in mind: to help our members creatively solve problems. It was a fun learning experience that explored a … More Design Thinking Workshop
Six advertising professionals joined us on Thursday to talk about their jobs in the world of advertising. It turned out to be more than that. It blossomed into a fertile talk of experiences dealing with career switch ups to epic journeys. If you missed it, then there’s always next year……… After students socialized and consumed … More Career Compass 2018
Are you prepared to graduate? This is the question you should be asking yourself as your degree looms closer over your head every single day. What field of advertising will you go into? How will you acquire that first job? What should I be doing to prepare? These are all questions that were answered at … More Graduate Panel 2018
By Tomas Crawford The advertising industry has been around for over a century and the future looks promising. Ads surround us every day from the moment we wake up to the second we go to sleep. With so much information available and stories to tell, the books about advertising are endless. This probes the question … More The Top 5 Must Read Advertising Books
On Tuesday Sept 11th we conducted our first Ad Club meeting of the year. Those in attendance were forced to put up with our silly telephone antics and other shenanigans, but everything turned out okay in the end. Ultimately because of the free pizza and free memberships. Most importantly we welcomed everyone to the start … More The Start of a New Year
Because things get real, real fast. 