New Year, New Ideas: Ad Club Is Back!

By Layna Alvarez It’s been an incredibly eventful summer in the advertising industry. There have been countless successes and failures, from Dunkin’s creative collab with Sabrina Carpenter to American Eagle’s questionable vision for Sydney Sweeney. Trends are ever-changing; now it’s time for us to follow in the footsteps of Ad Club members past to shape … More New Year, New Ideas: Ad Club Is Back!

Meet Royal (Victor) Hawthorne: GVSU Ad Club’s Next Speaker

Get excited, Ad Club members! We’re thrilled to announce that our next guest speaker is Royal (Victor) Hawthorne, a Marketing Associate at the renowned Van Andel Institute. Join us on September 26th as Victor shares his journey into the world of marketing, the innovative projects he’s been a part of, and how his role at … More Meet Royal (Victor) Hawthorne: GVSU Ad Club’s Next Speaker