NSAC Applications for the Fall’22/Winter’23 Team are Open!

What is the National Student Advertising Competition Team anyway? Perhaps you’ve heard of the National Student Advertising Competition (NSAC) team and can’twait to apply. (The application is finally here!) Maybe you are NSAC curious. Or, it’s entirelypossible you’ve never heard of NSAC and wonder, what the heck? Whatever the case, let’s talkabout this cool opportunity! … More NSAC Applications for the Fall’22/Winter’23 Team are Open!

How to Level Up Your Advertising This Spooky Season

Consumers spent $8.05 billion on Halloween last year and are expected to spend $10.14 billion this year. If you’re not spookifying your ads this fall, chances are you’ve been asleep as long as Dracula. So, how do you draw these ghouls and goon’s attention to your brand? All the best Holiday campaigns have the same … More How to Level Up Your Advertising This Spooky Season

This Thursday – Our Speaker Panel! Meet who will be joining us!

This Thursday at 6 pm in Lake Ontario Hall 174 (Or Zoom! Find the link at the bottom), we will be having our speaker panel! Three professionals from the advertising industry will be joining us, all of whom are GVSU Alumni! All are focused on the strategic side of advertising but each is unique in … More This Thursday – Our Speaker Panel! Meet who will be joining us!

“Why I Love Advertising”

By Robin Spring “Creativity is intelligence having fun.”  Einstein may or may not have said this, but no matter.  The saying encapsulates what I love about advertising. It’s zesty. It’s piquant. It’s energetic. Advertising integrates right brain, left brain thinking.  Problem solving at its best.  Advertising marries individual cogitation and radical collaboration.  It’s art.  It’s … More “Why I Love Advertising”

Memories behind us, and the joy set before us: Ad Club year in review

The 2020-2021 school year has been one to remember (or try and forget), but whatever your disposition, Ad Club thinks there have been some bright parts worth looking back on. Inside the club, and out. None of us were quite prepared to spend a whole year glued to a screen for our classes, but as … More Memories behind us, and the joy set before us: Ad Club year in review