By: Malayna Alvarez, Blog & Communications Director The psychology of the color red carries many meanings. You may think “stop” when you think of it (hopefully you’re not reading this in your car); you may think it means anger or aggression; possibly even passion or excitement. The color red has a lot of meaning, but … More Red66: The Story Behind the Name (and the Jersey)
By Isabella Zdanowski On February 21st, Ad Club will be traveling to Ada, Michigan, to tour Chop and Hue! Chop & Hue is a film and video agency that specializes in production and post-production, made up of a diverse team of animators, cinematographers, editors, sound designers, and producers. They focus on delivering high-quality work that … More Chop & Hue Agency Tour
On Tuesday Sept 11th we conducted our first Ad Club meeting of the year. Those in attendance were forced to put up with our silly telephone antics and other shenanigans, but everything turned out okay in the end. Ultimately because of the free pizza and free memberships. Most importantly we welcomed everyone to the start … More The Start of a New Year
By Evan LaVigne Creative Crawl 2018 wasn’t the typical agency crawl this year due to the nature of advertising’s busy scheduling. Yet thanks to Fairly Painless, we still had the opportunity to pick the brains of some of Grand Rapids most creative minds. Located in the heart of downtown, Fairly Painless’ second office is a … More A Fairly Painless Creative Crawl
By Meg Scott Ad Club recently took a trip to DVS, which is a full-service Digital Marketing Communications Agency with a strong focus on Design + Innovation. It began serving Grand Rapids in 1993. Members were welcomed with refreshments and snacks once they arrived, having the opportunity to mingle and explore the office all … More DVS: A Digital ADventure
By Courtney Lang Our last, and by far our largest, agency tour was Haworth. They are a global company that designs and manufactures furniture. As of today, they have 23 manufacturing plants in 8 different countries. Here’s how our tour of Haworth panned out: The Environment As soon as we walked in, we were all … More Third Stop: Haworth
By Courtney Lang Our second stop of the day was at Fairly Painless Advertising, which was just down the street from Next Creative Co. The overall learning experience we gained from this tour was a lot different than the other ones, which I thoroughly enjoyed. Here’s what happened: The Environment When we walked into the room, … More Second Stop: Fairly Painless Advertising
By Courtney Lang We warned you that it would get real, real fast. Advertising Club went all out when we teamed up with Grand Valley’s PRSSA for a night to remember. Starting at 10:30 AM and ending at 4:30 PM, both clubs were able to tour three agencies in Holland, MI: Next Creative Co., Fairly … More First Stop: Next Creative Co.
By Alex Knaisel After months of constant contact with 4 renown agencies and broadcasting to our members, Creative Crawl had finally arrived. The evening began around 5 pm at Grand Rapids Brewing Company. Students mingled and buzzed in excitement before choosing their travel group. Each group started at one of the four agencies participating in … More Creative Crawl: 1 Day, 4 Tours, Nonstop Rain
By Joey Parks Last Monday, a handful of Ad Club members visited Auxiliary Inc, an advertising and design agency in downtown Grand Rapids. Opened in 2006 under Tom Crimp, Auxiliary is dedicated to creating long-lasting relationships with their clients both large and small. The agency works with brands such as Chacao, Amway, Steelcase, Uncle John’s … More Auxiliary Tour 2017
